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The Japanese government has launched a campaign encouraging people to go to bed and get up extra early
in order to reduce household carbon dioxide emissions.
The Morning Challenge campaign, made public by the Environment Ministry, is based on the premise (前提)
that exchanging late night electricity for an extra hour of morning sunlight could significantly cut the nation's
carbon footprint.
A typical family can reduce its carbon dioxide footprint by 85kg a year if everyone goes to bed and gets up
one hour earlier, according to the campaign.
The amount of carbon dioxide emissions potentially saved from going to bed an hour early was the
equivalent of 20 percent of annual emissions from household lights, "Many Japanese people waste electric
power at night time, for example by watching TV until very late," a ministry spokesperson told The Daily
Telegraph.
"But going to bed early and getting up early can avoid wasting electrical power which causes carbon
dioxide emissions. If people change their lifestyle, we can save energy and reduce emissions." The campaign
also proposes that people take advantage of an extra hour of morning sunlight by improving their lifestyles in
general by running, doing yoga and eating a nutritious breakfast.
It is the latest measure dealing with climate change by the Japanese Environment Ministry, which is faced
with the challenge of reducing carbon dioxide emissions by 25 per cent from 1990 levels within the next
decade.
It was the same government department that started the high profile (姿态) Cool Biz campaign five years
ago, which encourages workers to wear short-sleeved shirts and offices not to turn air con lower than 28
degrees during the summer.
1. What does Morning Challenge claim is the purpose of its campaign?
A. To promote a healthier lifestyle.
B. To encourage people to watch less TV.
C. To reduce household carbon dioxide emissions.
D. To show the sense of responsibility of the Japanese government.
2. The Japanese government has to reduce carbon dioxide emissions in the next ten years by _____ on
the 1990 levels.
A. 20%
B. 25%
C. 85%
D. 28%
3. Which of the following is TRUE according to the article?
A. The Japanese government is the first government to deal with the environmental problem.
B. Carbon dioxide emissions are more serious in Japan than in any other country.
C. The Japanese Environment Ministry is responsible for climate change.
D. The purpose of Cool Biz campaign is similar to that of the Morning Challenge.

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