阅读理解。Dear friendAs the anniversary of your membership approaches, I'd ,高中三年级,英语试题,广告布告类阅读考点,好技网

阅读理解
阅读理解。

Dear friend
As the anniversary of your membership approaches, I'd like to express a heartfelt "Thank you" from
everyone here at the National Geographic Society for your valuable support. We appreciate having you
as a member, which is why we're asking you for help.
One of the Society's long-standing goals is to keep membership costs as low as possible. To do this,
we ask members to post their fees early. This keeps renewal (续订) printing and postage costs down
(you save the expense of sending renewal reminders to you repeatedly and help us save paper) and allows
us to pass the savings on to you.
Member's cooperation is why we can afford to send you 12 colorful issues of NATIONAL GEOGRAPHIC
magazine at such a low price. As you know, this rate is extraordinarily low for an award-winning publication
filled from cover to cover with full-color photographs, pictures and wall maps created by our world-famous
photographers.
Plus, your fee helps enrich the world. Part of the payment I hope that you will send today helps support
the Society's research, exploration, and educational projects around the globe. In the past ten years alone,
your Society has helped sponsor more than 2, 700 scientific and environmental researches.
And, of course, posting your fee now guarantees that you won't miss a single issue of NATIONAL
GEOGRAPHIC magazine. I hope that you'll commit yourself again to the pleasure that membership brings.
Thank you in advance for your early renewal. I' m looking forward to hearing from you. John Griffin President,
Publishing Department
1. The underlined word "disregard" probably means "_____".
A. ignore
B. consider
C. recognize
D. include
2. According to the Society, why is it cheaper to renew for two years?
A. The Society is a nonprofit organization.
B. The Society highly appreciates readers' support.
C. The discount is offered for readers' contribution.
D. It can save the money for renewal reminders and papers.
3. This letter is intended to _____.
A. introduce an award-winning magazine
B. instruct readers how to make payment
C. persuade readers to renew membership
D. explain the benefits of an early renewal

本题信息：2011年北京模拟题英语阅读理解难度较难来源:张雪
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本试题 “阅读理解。Dear friendAs the anniversary of your membership approaches, I'd like to express a heartfelt "Thank you" fromeveryone here at the Nationa...” 主要考查您对
广告布告类阅读
等考点的理解。关于这些考点您可以点击下面的选项卡查看详细档案。

广告布告类阅读

广告类阅读:

1、品味广告的标题，联系平时所积累的知识，为了解材料大意作铺垫。
2、要特别留意广告中包含的数字、联系人、地址等。
3、要注意文中以黑体、大写、下划线等方式加以提示的文字，因为这很有可能是材料的核心或
至少是一部分内容的概括。

广告布告类阅读特点及解题技巧：

一、广告布告类阅读试题的文体特点：

此类文章不同于其他文体的文章，其目的是为了向读者传输信息，措辞简洁明了，直截了当，一般说来，广告布告类阅读试题具有以下特点：
1、选材特点：
信息量大，文句精炼，形式灵活，用最少的篇幅表达最大量的信息。
2、内容特点：
生活化，实用化，多样化，如产品宣传、服务介绍、通知、海报、启示、招生招聘等。
3、形式特点：
标题醒目，重点突出，条理清晰，常用粗体字或各类项目符号使文章结构更鲜明。
4、语言特点：
人名、地名、专有名词多；生词多；缩略词、祈使句、省略句多；结构不完整。
5、命题特点：
主要考察考生提取信息和处理信息的能力，既注重特定细节的筛选、类比、综合，又注重推理判断题的考查，题目设置相对较容易。

二、解题技巧点拨：

阅读这类文章时，也应该在整体把握文章结构的前提下，主要注意细节信息。细节题题干都是相应原文的变形(如同义改写、词性转换等)，因此要找到答案一定要找到题干在原文中的出处，再把原文和选项相比较。做题时，根据所提问题用寻读、跳读的方法可达到事半功倍的效果。同时，在阅读时也要特别注意文中以粗体、大写、下划线等方式加以提示的文字，因为这很有可能是文章的核心或某一部分内容的概括。具体答题策略如下：
1、先题后文：
先读试题，了解考点；明确目的，快速捕捉，获取信息。
2、题干定向：
根据题干关键词到文中定位答案范围，按照题目顺序依次而下：问题与材料相同：对号入座；问题与原文相同：同义替换、归纳事实等。
3、生词模糊：
遇到生词；如无关答题，直接跳过；涉及答题，则根据语境、构词法等猜词。
4、信息补全：
对于影响理解的省略句，可根据语境，将其补全。

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