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  • 阅读理解
    Bryan、Olga、Scott、Anna、和David正在进行一项“企业家成功秘诀调查”。他们将采访几位企业家，
    第1-5题是他们拟定的采访话题。阅读下面刊登在Entrepreneur (《企业家》)杂志上6位企业家的成功感
    言（A、B、C、D、E和F），为每位采访者选定最佳采访对象。选项中有一项是多余选项。
    (     )1. Bryan: What comes first, the customer or the profit?
    (     )2. Olga: How important is an entrepreneur’s  ambition to his/her company’s growth?
    (     )3. Scott: How does an entrepreneur make use of his/her advantages?
    (     )4. Anna: Why do successful entrepreneurs seem to enjoy their work?
    (     )5. David: What attitude should an entrepreneur have toward his/her social responsibilities?
                                      A
    Sheri Poe
    Ryka Inc.
         Since I started this company in my kitchen
    seven years ago. I always dreamt of what it
    would be some day. Focusing on that goal helps
    me get through tough times. To get the kind of
    success that you want, you need to dream big.
    That's the starting point, Every success story
    begins with big dreams. You need to have big
    dreams for yourself, like being somebody rich,
    famous or fulfilled .You need to have a clear
    goal of what you want to achieve.
         Also, I think it's really important that the
    people you're working with are as committed to
    the same goal as you are, so you can support
    each other and keep each other energetic.    		                                          B
    Anita Roddick
    The Body Shop Inc.
         In America, we have a shop in Harlem where
    50 percent of the profits go into the community
    development, and the other 50 percent go toward
    the funding of a similar shop elsewhere in the United
    States. The pride that shop brings to the staff and
    local people inspired me.
         What The Body Shop does successfully is use
    our facilities in the street and shopping centers to talk
    about real human issues like AIDS. recycling, human
    rights, and community service or to encourage  people
    to speak out against anything they consider to be unjust.
    Knowing our products are symbols of social change is
    really encouraging.
                                       C
    Ben Cohen
    Ben &Jerry’s Homemade Inc.
         I'm energized by the people I work with.
    I'm very relationship-driven, which a think is
    different from most entrepreneurs. I’m  inspired
    by doing things that are not normal and that most
    people think don't fit into the business world or
    don't make any sense.
         In business, you are judged by the company
    you keep—from your management team, board
    of directors, and strategic partners. Maybe the
    lady you met in a trade association meeting can
    help you secure funding, or the gentleman at a
    conference can provide you with management
    advice.    		                                         D
    Richard Melman
    Lettuce Entertain You Enterprises
         A number of years ago, I was interviewed by
    someone who was writing a book on enterprises.
    He asked me. "What's the opposite of work?" I
    answered. "Lazy" He started laughing and said,
    "Believe it or not, a lot of entrepreneurs say the
    same thing."
         The average person thinks the opposite of work
    is play, but to an entrepreneur, work is play. I think
    it all adds up to having fun. It’s fun to create; it's
    fun to entertain, and it's fun to make people happy
    with our service. When it stops being fun. I'll stop
    doing it.
                                       E
    Frank Toskan
    Make-Up Art Cosmetics(M.A.C)
         One of the nicest things anyone ever said
    to me was, "I hate makeup, but I love M.A.C."
    That's what moves me on. Even people who
    don't wear makeup can appreciate our company,
    what it stands for, its values, and the way we
    do business.
         We work from an inverted pyramid, where
    the customers are always at the top, Our
    customers inspire me and keep me going. They
    and our staff, not money, make me enthusiastic.
    If I had stayed in this business just for the money,
    I would have closed down years ago.     		                                        F
    Kenneth Cole
    Kenneth Cole Productions Inc.
         You can't be everything to everybody. Each
    of us has our own strengths and weaknesses.
    To be effective, you need to identify your strengths
    and concentrate on them, you'll become more
    successful if you are able to channel your efforts
    to areas that you do best. In business, for example,
    if you know you are good at marketing, then give,
    I
    本题信息：2009年浙江省高考真题英语阅读理解难度极难 来源:张雪
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    • 本试题 “Bryan、Olga、Scott、Anna、和David正在进行一项“企业家成功秘诀调查”。他们将采访几位企业家，第1-5题是他们拟定的采访话题。阅读下面刊登在Entrepreneur (...” 主要考查您对

    新闻报道类阅读

    等考点的理解。关于这些考点您可以点击下面的选项卡查看详细档案。
    • 新闻报道类阅读

    新闻报道类阅读的概念：

    阅读理解的选材明显地呈现出关注实际生活的趋势，这种趋势与当前基础教育改革的目标是一致的，而中学生学习语言的根本目标与基础教育学会求知，学会做事，学会合作，学会做人的目标是一致的，真实新颖的选材对基础英语教学课程改革具有重要的反作用。


    新闻报道类阅读理解技巧点拨：       

            新闻报道类类文章有一共同特点，即都是由标题（Headline）、导语（Lead）、主体（Mainbody）、背景（Background）和结尾（End）五部分构成。标题是新闻报道中心思想高度而又精辟的概括；导语位于新闻报道的首段，高度概括新闻事实；主体则对导语概括的新闻事实进行详细叙述；新闻背景是指新闻事实之外，对新闻事实或新闻事实的某个部分进行解释或补充的材料；结尾往往是新闻事件的结果或动态展望，也是中心思想的概括并常常与新闻导语相呼应。
            新闻报道中的导语非常重要，它位于文章的第一段，通过它点出新闻的主题，五个W和一个H(When,Where,Who,What,Why和How)通常是构成一则完整消息不可缺少的要素。文章往往呈现出“倒金字塔”的特征，因此读懂首句或首段至关重要。
           另外，从句的使用也是此类文章的一大语言特色，因为从句信息量大，适合新闻报道的要求。此外，大量的副词和插入语的使用也是此类文章的特点。为使文章更客观、更具信服力，常用The study said…, Scientists believe that…Experts said…, It's reported that…, According to the survey…等语言。同事在阅读过程中，我们要对材料所提供信息如when, where, who, how, why等进行提问，将信息迅速提炼出来。


    新闻报道类阅读应试策略：

    【命题趋势】
    阅读理解的选材明显地呈现出关注实际生活的趋势，这种趋势与当前基础教育改革的目标是一致的，而中学生学习语言的根本目标与基础教育学会求知，学会做事，学会合作，学会做人的目标是一致的，真实新颖的选材对基础英语教学课程改革具有重要的反作用。时文报道就在文章中体现了这一要求。主要表现在以下几个方面：
    1、反映海内外事件，文章结构严谨，内容贴近生活，用现代英语反映现代生活。
    2、如果是新闻报道，都有比较固定的写作格式，如文首通常有报道的地点或时间，第一句话常常是文章的导语，有助于了解文章的大致内容和主题。
    3、如果是新闻报道则是记叙文，有地点、时间、人物、事物等要素。
    4、有许多大量反映当代社会变化的新词汇和表达方式。
    5、命题既重细节，又重推理和主旨。
    6、大背景中的小事件，大事件中的小插曲往往是选材的热点。
    【应试对策】
    1、在平时学习中，关注生活，阅读新闻报道和广告类文章、把阅读时事文章作为学习英语的重要途径。
    2、了解新的词汇和表达方式。如：tsunami海啸，MP3players(MP3)播放器，well_offsociety小康社会等。
    3、抓住文章主题，准确捕捉细节和内涵，进行合理的推理。
    4、品味新闻的标题，联系平时所积累的知识，为了解材料大意作铺垫。
    5、了解新闻报道的特殊规律，其内容和多含何人、何地、何事、何时等，阅读时要抓住新闻的这一主要特点去理解判断。
    6、要注意文中以黑体、大写、下划线等方式加以提示的文字，因为这很有可能是材料的核心或至少是一部分内容的概括。


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